E2W Registrations Surge: Bajaj Auto Leads October Charge
India’s electric two-wheeler (E2W) market received a robust boost in October 2025 as registrations rose to approximately 1.44 lakh units, marking healthy growth month-on-month. Among the manufacturers, Bajaj Auto emerged as the clear market leader for the month, reclaiming the top spot with over 31,000 units registered, surpassing TVS Motor Company and Ather Energy.
Bajaj’s rise comes despite supply-chain headwinds, including constrained access to rare-earth magnets that had impacted production earlier in the year. Industry analysts note that the festive season play and improved inventory levels helped Bajaj sharpen its competitive edge. TVS and Ather also posted strong numbers, TVS with nearly 29,000 units and Ather crossing the 26,000-unit mark as it closed the gap with the legacy OEMs.
While the upside is clear for individual companies, the overall E2W market growth remains modest year-on-year, reflecting persistent component shortages, increased competition, and pricing pressure from internal-combustion two-wheelers following GST adjustments.
For the tyre sector, the uptick in E2W registrations signals increased demand not only for original equipment tyres but for replacement and aftermarket tyres as fleets age and usage increases, especially for electric models that may have distinct load and wear characteristics.
Editor’s View
Bajaj Auto’s return to the top spot in October highlights how established OEMs are rallying strongly in the EV segment. For tyre manufacturers, this renewed momentum in E2W registrations translates into clear downstream opportunities. The growth pulse means more frequent tyre changes, larger installed bases of electric scooters and bikes, and potential demand for tyres designed specifically for EV requirements, such as handling instant torque, heavier battery loads, and thermal stability. Tyre companies should carefully monitor this trend and align their product development and aftermarket strategies accordingly.
