Pirelli P Zero has collaborated with McLaren to equip the new McLaren W1 supercar with three bespoke tyre fitments, the P Zero R, P Zero Trofeo RS, and P Zero Winter 2, each developed using more than 50 % bio-based and recycled materials as verified by independent certification. This milestone is part of Pirelli’s material-innovation roadmap, which…
Continental has announced a significant shift in its tyre-production strategy by increasing the proportion of renewable and recycled materials in its products, underlining its commitment to a true circular-economy approach. In 2024, recycled and renewable feedstocks accounted for approximately 26 % of the materials used in its tyres. By year-end 2025, the company expects that…
Lummus Technology and InnoVent Renewables have taken a significant step in advancing tyre-waste recycling by signing a Master Cooperation Agreement (MCA) to deploy InnoVent’s continuous tyre pyrolysis technology globally. Hydrocarbon Processing Under the terms of the agreement, Lummus will become the exclusive global licensor of InnoVent’s proprietary pyrolysis process. The process is designed to convert…
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